South West 660 is an iconic road trip from Poole in Dorset to Watchet in Somerset, following the beautiful coastline of south west England. With 12 unique sections, each around 50 miles long, you will experience the diversity and splendour of the four counties that make up this corner of the UK.
With places to stay dotted along the South West 660, you'll be able to plan your route with ease. Recharge before hitting the road once more, with plush pillows and a warm welcome to greet you at every step along the way.
After working up an appetite adventuring along the South West 660, refuel in one of our pubs with a freshly-prepared meal, perfectly paired with one of our award-winning beers.
A trip to the South West wouldn't be complete without a quick pitstop to St Austell Brewery - a true Cornish landmark. Find out how our beers are brewed and load up with a few bottles of your favourites to enjoy after a long day on the road.
Not sure where to begin? Check out three of our favourite stretches of the SW 660, featuring places to stay at either end of your route and must-sees along the way. Embark on your next adventure today.